A recent survey of 2,000 adults unveiled the unusual culinary experiments that Brits have undertaken with their toaster, ranging from fish fingers to bacon and even steak. The study found that on average, Brits use their toaster four times a week, with peculiar items like potato waffles and pizza making an appearance on the toasting menu.
Despite the toaster traditionally being associated with bread, four in ten individuals admitted to encountering mishaps while trying to cook non-bread items in their toasters. This revelation comes ahead of the launch of Ginsters’ new Pastry Toastie, specially crafted to be toasted in just four minutes.
Sarah Babb from Ginsters commented on the toaster’s enduring popularity, noting its convenience and speed in meal preparation, which aligns with modern lifestyles that prioritize quick yet tasty dishes.
Among those who confessed to toaster mishaps, some shared stories of causing power outages or accidental fires while cooking unconventional items. Despite these challenges, a significant 72% of respondents have utilized their toaster for purposes beyond making toast.
Speed emerged as the primary motivation for toaster use, with 53% citing the desire to prepare food quickly, while 10% view the toaster as a platform for culinary experimentation. Additionally, one-third of participants believe that toasters offer the most convenient way to heat food, with 26% feeling that toasters are underappreciated.
The study by OnePoll highlighted that factors like speed, convenience, food quality, and affordability are crucial considerations for individuals preparing weekday lunches. Over half of respondents spend 10 minutes or less on lunch preparation, with many seeking quicker and easier meal options than their usual choices.
Expressing the evolving role of toasters in meal preparation, Sarah Babb from Ginsters emphasized the growing trend of using toasters for diverse food items, underscoring the importance of speed, quality, and convenience in lunch selections.
She added, “In today’s busy work environment, the appeal of a meal ready in less than five minutes is undeniable. However, quick preparation should not compromise on taste or quality.”
